"Sinopsis" puede pertenecer a otra edición de este libro.
"Sobre este título" puede pertenecer a otra edición de este libro.
Gastos de envío:
GRATIS
A Estados Unidos de America
Descripción Hardcover. Condición: New. Estado de la sobrecubierta: New. NEW, Ships usually the same day from Arizona. Nº de ref. del artículo: 5604
Descripción Hardcover. Condición: New. 1. Why is it so hard to make lasting changes in our companies, in our communities, and in our own lives?The primary obstacle is a conflict thats built into our brains, say Chip and Dan Heath, authors of the critically acclaimed bestseller Made to Stick. Psychologists have discovered that our minds are ruled by two different systems-the rational mind and the emotional mind-that compete for control. The rational mind wants a great beach body; the emotional mind wants that Oreo cookie. The rational mind wants to change something at work; the emotional mind loves the comfort of the existing routine. This tension can doom a change effort-but if it is overcome, change can come quickly.In Switch, the Heaths show how everyday people-employees and managers, parents and nurses-have united both minds and, as a result, achieved dramatic results:? The lowly medical interns who managed to defeat an entrenched, decades-old medical practice that was endangering patients.? The home-organizing guru who developed a simple technique for overcoming the dread of housekeeping.? The manager who transformed a lackadaisical customer-support team into service zealots by removing a standard tool of customer serviceIn a compelling, story-driven narrative, the Heaths bring together decades of counterintuitive research in psychology, sociology, and other fields to shed new light on how we can effect transformative change. Switch shows that successful changes follow a pattern, a pattern you can use to make the changes that matter to you, whether your interest is in changing the world or changing your waistline. Nº de ref. del artículo: DADAX0385528752
Descripción Hardcover. Condición: New. Signed. autographed by author. Nº de ref. del artículo: mon0000209643
Descripción Paperback. Condición: NEW. International Edition, Paperback, Brand New, Same author , ISBN and Cover image may differ. Legal to use despite any disclaimer, We ship to PO , APO and FPO adresses in U.S.A .Choose Expedited Shipping for FASTER DELIVERY.Customer Satisfaction Guaranteed. Nº de ref. del artículo: US_9781847940322
Descripción Hardcover. Condición: New. Estado de la sobrecubierta: New. First Edition. New. Very little shelfwear. The dust jacket is in new mylar. Size: 8vo - over 7¾" - 9¾" tall. Business, Economics. Nº de ref. del artículo: 050168
Descripción Hardcover. Condición: new. Nº de ref. del artículo: 9780385528757
Descripción Condición: New. Brand New. Nº de ref. del artículo: 9780385528757
Descripción Hardcover. Condición: new. Brand New Copy. Nº de ref. del artículo: BBB_new0385528752
Descripción Condición: New. Brand New! Not Overstocks or Low Quality Book Club Editions! Direct From the Publisher! We're not a giant, faceless warehouse organization! We're a small town bookstore that loves books and loves it's customers! Buy from Lakeside Books!. Nº de ref. del artículo: OTF-S-9780385528757
Descripción Condición: New. Nº de ref. del artículo: 8253106-n