Reseña del editor:
To meet the specific needs of the MBA strategic management course and student, authors Bob Hoskisson, Mike Hitt, and Duane Ireland present Competing for Advantage. The text summarizes the latest strategic management research and practice, using current examples and a straightforward style to make it accessible to both students and practitioners. The authors connect theory to practice, illustrating the process and tools used in strategic analysis and implementation to create a sustainable competitive advantage. Further, the text examines the critical issues of today's business environment including chapters on both strategic leadership and corporate governance. Competing for Advantage is an outstanding resource for those wanting to better understand and more effectively participate in their organization's strategic management process.
"Sobre este título" puede pertenecer a otra edición de este libro.
- EditorialSouth-Western
- Año de publicación2003
- ISBN 10 0324273436
- ISBN 13 9780324273434
- EncuadernaciónTapa blanda
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Valoración
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3,09
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