Cool It: The Skeptical Environmentalist's Guide to Global Warming (Vintage) - Tapa blanda

A startling book that reshapes the debate about global warming and offers a moderate approach to meeting its challenges.

Bjorn Lomborg argues that many of the elaborate and expensive actions now being considered—the Kyoto Protocol, for example—have a staggering potential cost of hundreds of billions of dollars, but, ultimately, will have little impact on the world's temperature. He suggests that rather than institutionalizing these programs to “cool” the earth's temperature 100 years from now, we should focus our resources on some of the world's most pressing immediate concerns, such as: fighting malaria and HIV/AIDS, and maintaining a safe, fresh water supply. And he considers why and how this debate has developed an atmosphere in which dissenters are immediately demonized.

Bjorn Lomborg was named one of the 100 world's most influential people by Time magazine in 2004. He is the author of The Skeptical Environmentalist and has written for The New York Times, The Wall Street Journal, The Guardian, and The Economist, among others. He is presently an adjunct professor at the Copenhagen Business School and in 2004, he started the Copenhagen Consensus, a conference of top economists who come together to prioritize the best solutions for the world's greatest challenges. He lives in Copenhagen.