The Art of Making Magazines: On Being an Editor and Other Views from the Industry (Columbia Journalism Review Books) - Tapa blanda

This delightfully eclectic collection is full of exceptional gems, of value to anyone interested in magazines, journalism, and good editing and writing. -- Tom Goldstein, Former dean, journalism schools at Columbia and Berkeley Bold, brash, and on target... This is a book not to be missed by working editors and journalists, print newbies and magazine junkies. Publishers Weekly A useful, even timely collection... Kirkus Reviews These 12 essays will appeal to professionals as well as sophisticated readers interested in the nuts and bolts of how magazines are put together. Library Journal ...a diverse collection of intelligent and inspiring reads that would seem to be a must for anyone interested in the inner-workings of editorial offices. de Cinema de Cuir

In this entertaining anthology, editors, writers, art directors, and publishers from such magazines as Vanity Fair, The New Yorker, The New Republic, Elle, and Harper's draw on their varied, colorful experiences to explore a range of issues concerning their profession. Combining anecdotes with expert analysis, these leading industry insiders speak on writing and editing articles, developing great talent, effectively incorporating art and design, and the critical relationship between advertising dollars and content. They emphasize the importance of fact checking and copyediting; share insight into managing the interests (and potential conflicts) of various departments; explain how to parlay an entry-level position into a masthead title; and weigh the increasing influence of business interests on editorial decisions. In addition to providing a rare, behind-the-scenes look at the making of successful and influential magazines, these contributors address the future of magazines in a digital environment and the ongoing importance of magazine journalism. Full of intimate reflections and surprising revelations, The Art of Making Magazines is both a how-to and a how-to-be guide for editors, journalists, students, and anyone hoping for a rare peek between the lines of their favorite magazines. The chapters are based on talks delivered as part of the George Delacorte Lecture Series at the Columbia School of Journalism. Essays include: "Talking About Writing for Magazines (Which One Shouldn't Do)" by John Gregory Dunne; "Magazine Editing Then and Now" by Ruth Reichl; "How to Become the Editor in Chief of Your Favorite Women's Magazine" by Roberta Myers; "Editing a Thought-Leader Magazine" by Michael Kelly; "Fact-Checking at The New Yorker" by Peter Canby; "A Magazine Needs Copyeditors Because..." by Barbara Walraff; "How to Talk to the Art Director" by Chris Dixon; "Three Weddings and a Funeral" by Tina Brown; "The Simpler the Idea, the Better" by Peter W. Kaplan; "The Publisher's Role: Crusading Defender of the First Amendment or Advertising Salesman?" by John R. MacArthur; "Editing Books Versus Editing Magazines" by Robert Gottlieb; and "The Reader Is King" by Felix Dennis